Vologda region, Cherepovets
2023
Kantselyarim Store
A design project for the stationery retail store Kantselyarim. Taking into account the company's corporate colors, we opted for a noble shade of green as the base color of the palette. The entrance area, which is made entirely of glass, is an equally important element of the project. This solution expands the store's space and makes it look larger. The glass structure also lets the light penetrate the building, creating a bright and appealing visual effect.
The entrance area design aims to attract the visitors' attention and to evoke a favorable first impression upon entering the store.
Openness and a light color scheme accentuate the atmosphere of comfort and visually enlarge the interior. The color scheme also leverages the store's corporate elements and logo, which increases recognition and supports the company’s unified style.
In addition to the entrance area, green is used throughout the entire interior of the store. Such accent details as shelves and information stands feature this color, making the space harmonious and consistent. Green is also associated with nature and growth, which emphasizes the natural character and importance of products Kantselyarim offers.